What’s selling, who’s buying it, and why? These are some of the questions examined in our report, RESET: Assessing Future Housing Markets in the Rocky Mountain West. This study explores the influence of changing economic, demographic, and consumer preference trends on the housing market in the American West. In particular, we investigated whether national trends like a growing consumer preference for walkable development are occurring in our region.
The findings suggest that housing market preferences are diversifying in the Rockies. The future housing market will reflect the different lifestyle choices of various demographic groups, particularly Generation Y and Baby Boomers. Location and price continue to be major drivers, but in an increasingly segmented market, convenience, walkability, and neighborhood character have also emerged as key market drivers.
Click below to view and download the RESET report and summary.